Lucid Green Adds Two Seasoned Supply Chain and Marketing Leaders to it’s Advisory Board

Steve Goldner                                                                                                                                                         FOR IMMEDIATE RELEASE: May 20, 2021

Lucid Green

+1-917-940-7059

steve@lucidgreen.io

 

Lucid Green Adds Two Seasoned Supply Chain and Marketing Leaders to it’s Advisory Board

New York, NY: Lucid Green today announced that Don Peppers and Laurence Wolfe have joined Lucid Green as Board Advisors, effective immediately. 

Don Peppers is one of the world’s foremost authorities on “customer experience” and “customer trust.” For 25+ years he has educated and inspired company leaders and advocated for more transparency across customer interactions. Don was a Founding Partner of Peppers & Rogers Group and is currently a Founder of CX Speakers.

“Lucid Green provides brands with fungible universal product codes (F-UPC), that are unique for each separate package, which allow brands to do direct 1:1 marketing with the brands’ customers,” says Don. “This allows cannabis brands to personalize interactions with their customers based upon the products that they purchase. This marketing capability is extremely powerful for cannabis brands, especially in an industry with strict marketing regulations.”

Laurence Wolfe was most recently the Senior Vice President, Manufacturing and Supply Chain for Acreage Holdings, a network of cultivation, production and dispensary facilities nationwide. He also has significant experience in business development and operations logistical solutions within the CPG industry.

“I am impressed by Lucid Green’s elegant solution to solving the multitude of inefficiencies that currently exist in today’s cannabis supply chain,” says Laurence. “Lucid Green’s F-UPC (called LucidIDs) eliminate time-consuming manual entry and data errors that occur in supply chain operations.”

“I am thrilled to have Don and Laurence on our Board of Advisors,'' says Larry Levy, Co-Founder and CEO, Lucid Green. “Their expertise provides the guidance and experience to help Lucid Green drive efficiency through cannabis supply chain operations. A single LucidID code used from production to consumption ties the entire  cannabis ecosystem together.” 

About Lucid Green: Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green's platform provides distributors a complete touchless inventory management solution - increasing supply chain efficiencies and cost-savings; and brands a channel to connect directly with consumers. For more information, please visit www.lucidgreen.io.

###


Lucid Green Inc. Secures $3.1MM Funding to drive adoption of the LucidID and become the UPC of Cannabis, but more ...

Steve Goldner                                                                                                   FOR IMMEDIATE RELEASE: May 11, 2021
Lucid Green
917-940-7059
steve@lucidgreen.io

 

Lucid Green Inc. Secures $3.1MM Funding

to drive adoption of the LucidID and become the UPC of Cannabis, but more..

New York, NY: Lucid Green Inc., today announced funding of $3.1MM from new investors, Bravos Capital, Silverleaf Ventures, and existing investors FGCP and HALLEY Venture Partners. This funding will be utilized to further the adoption of LucidIDs throughout the entire cannabis supply chain and provide seamless, two-way transfer of data at every stop in the cannabis product lifecycle. 

 

LucidIDs deliver benefits to each cannabis stakeholder - from Manufacturer through Distribution to Retail onto the Consumers. We call it the Fungible Universal Product Codes (F-UPC). This is a game-changing initiative for Lucid Green and it’s partners to optimize the cannabis supply chain via a single code. 

 

“As the cannabis industry grows due to legalization, state by state, we have seen increased demand for LucidIDs on packages. Consumers have valued the imperative information and guidance from scanning LucidIDs on cannabis packaging. Brands enjoy direct marketing and reward programs in a highly regulated industry,” says Larry Levy, Co-founder and CEO, Lucid Green. “This round of funding will drive adoption of LucidIDs through supply chain efficiencies.“

 

This news comes in the wake of many recent initiatives and accomplishments of the company, including:

 

  • 9MM LucidIDs in the market
  • 60K registered Lucid Green users
  • 50 brands on the Lucid Green platform

 

“Even at over $20B in US sales, the cannabis industry is still an emerging sector that currently lacks operational efficiencies and mainstream marketing tools. Lucid Green’s platform not only optimizes the supply chain experience from producers to distributors to retailers, but also offers a unique channel for brands to communicate and market directly to consumers, where none previously existed. We are extremely excited to be an enabler of Lucid’s disruptive impact in the cannabis industry.” said Steve Schuman, Managing Director  - Halley Venture Partners. 

 

About Lucid: 

Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s platform provides distributors a complete touchless inventory management solution - increasing supply chain efficiencies and cost-savings; and brands a channel to connect directly with consumers. For more information, please visit www.lucidgreen.io.

###

 


Lucid Green Finalist at 2020 Red Herring Top 100 North America

Red Herring Finalist

 

11.13.2020- Lucid Green has been selected as a finalist for Red Herring’s Top 100 North America award, one of the technology industry’s most prestigious prizes.

Finalists for the awards are among the continent’s brightest and most innovative private ventures. Red Herring’s editorial team has chosen their place among North America’s tech elite, during months-long process that takes into account criteria including disruptive impact, proof of concept, financial performance, market footprint and quality of management.

For over two decades Red Herring’s team has seen through the tech sector’s hype to select brands that have become industry benchmarks. Previous Top 100 finalists have included Alibaba, Facebook, Google, Skype, SuperCell, Spotify, Twitter, and YouTube.

The Top 100 North America has become not only a springboard for some of tech’s biggest names, but a valued and trusted tool for venture capitalists, experts and analysts predicting trends at the industry’s sharpest edge.

“Selecting finalists for this year’s Top 100 has proved more difficult than ever,” said Alex Vieux, publisher and chairman of Red Herring. “North America has been tech’s beating heart for years–but never have I seen such an exciting, disruptive and innovative generation as we have in 2020. “

“Lucid Green fully deserves its place among our finalists, and I’ve every confidence it will make a significant impact in the tech world,” added Vieux.

Finalists are invited to present their winning strategies at the Red Herring Top 100 North America conference on Nov 17-18, 2020. The Top 100 winners will be announced after all the presentations at the Top 100 Forum.


springbig Integrates Direct-to-Consumer Brand Advertising Platform With Lucid Green

Brands utilizing both platforms will have the opportunity to directly offer loyalty rewards through product promotions

BOCA RATON, Fla., July 7th, 2020 — springbig, a leading provider in cannabis CRM and loyalty marketing technology, today announced its advertising and loyalty partnership with Lucid Green, the premier trust and transparency platform developed exclusively for the cannabis industry. Effective immediately, brands that use springbig Brands and Lucid Green’s platform  will be able to directly text consumers about exclusive loyalty rewards, product specials and offers. 

Under this partnership, cannabis brands can boost loyalty points programs tracked through Lucid Green’s consumer app. Brands can tailor these offers to apply to specific products, line of products or across all product offerings. Brand based loyalty rewards generated through Lucid Green are eligible for customer redemption at participating dispensaries and on-line. Brands including 1440 Processing and Green Revolution are already utilizing the features of this program.

Brands and dispensaries alike can leverage Lucid Green’s reach across 26 brands and over 3 million products to create unprecedented retail synergies. Participating brands will have direct access to springbig’s 19 million active customers nationwide and have the opportunity to offer unique promotions to further drive sales and direct consumer connections. Retailers will not only be able to efficiently promote more products and brands, but also facilitate long-term customer loyalty by offering products vetted by Lucid Green’s LUCID ID. This partnership adds unparalleled value to the consumer experience and provides customers with critical product and safety information. 

“springbig was founded to help retailers skillfully bolster their loyalty programs while maximizing ROI, and we are confident that this new program featuring Lucid Green will benefit retailers and brands aiming to distinguish themselves in this competitive market, said Jeffery Harris, Founder and CEO of springbig. “Lucid Green has been a leading provider of product safety and authentication solutions, and their dedication to consumer well-being and improving the overall retail experience will be a boon to the industry at large.”

“We are delighted to work with springbig’s leading-edge advertising platform to bring trust, transparency and value to millions of cannabis customers,” said Larry Levy, CEO of Lucid Green. “Our main priority has always been to empower consumers to make informed decisions, and we are eager to equip even more consumers with our educational tools.”

About springbig

springbig is the leading provider in customer-loyalty and communications solutions for dispensaries and cannabis retailers. Founded in 2017, springbig offers state of the art CRM programs that capture key customer data and seamlessly integrates with existing dispensary POS systems. The platform also develops custom cannabis loyalty software embedded with advanced marketing tools to retain customers and sends targeted and personalized SMS campaigns based on customer interest with a 99% open rate. springbig is helping dispensaries & cannabis retailers keep their clientele connected and engaged while allowing the store owners to track their inevitable success and ROI in real-time. For more information, please visit www.springbig.com.

About Lucid Green

Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors, and retailers to provide the most accurate product information and improve their customers’ experience. Lucid Green's total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews, and track their experience – delivering a safe, predictable, and enjoyable experience. For more information, please visit www.lucidgreen.io.

Media Contact

Noah Bethke

MATTIO Communications

springbig@mattio.com


Greenlane Launches Consumer-Facing Product Verification Program G-Verify Powered by Lucid Green

Greenlane Holdings, Inc. (“Greenlane” or “the Company”) (Nasdaq: GNLN), one of the largest global sellers of premium cannabis accessories, child-resistant packaging, and specialty vaporization products, today unveiled G-Verify, a consumer-facing, scannable verification program that allows brands to communicate product information directly to consumers. Powered by Lucid Green’s Lucid ID platform, G-Verify can be used by brands to confirm product authenticity, share manufacturing certifications, child-resistant compliance details, reviews, dosage, and educational content through unique QR codes.

G-Verify harnesses the power of Lucid Green’s 36,000 registered users and up to 600 daily scans per brand to provide reliable product, safety, and educational information directly to consumers and retailers. Each G-Verify Lucid ID is conveniently printed on product packaging and can be easily scanned with any smartphone camera. Greenlane’s latest offering in partnership with Lucid Green assures consumers that every aspect of their favorite products, from the packaging to the hardware or cannabis itself, is verified and compliant, and provides critical information regarding lab testing and safety.

BRANDS
Greenlane brands that opt into G-Verify will have direct-to-consumer control over their own brand narrative. Each G-Verify brand landing page provides real-time updates regarding product information, compliance testing results, marketing assets, and brand messaging. G-Verify Lucid ID codes seamlessly integrate into existing compliance labeling machinery and easily prints directly within existing compliance labels. In addition, brands will receive monthly consumer data reports that can be leveraged to update marketing content and drive sales. Most importantly, G-Verify proactively verifies that a product is authentic, protecting brands from intellectual property theft.

DISPENSARIES
G-Verify acts as a virtual brand ambassador that can be easily utilized by budtenders to provide product expertise at point-of-sale. In addition to enhancing in-store customer experiences, G-Verify provides comprehensive employee training and guidelines regarding best practices and ongoing product education. G-Verify brands seamlessly integrate with existing retailer POS systems, which allows retailers to verify product authenticity, certifications, and compliance, and even review product testing results in real-time. Upon registration, retailers will gain access to brand marketing assets which can be used to drive sales and customer engagement.

CONSUMERS
Any consumer with a smartphone can access critical product information including dosage recommendations, reviews, ingredient breakdowns, batch information, and certifications. Consumers can even track their personal experience with products without downloading additional applications. G-Verify’s landing page also allows consumers to explore verified customer reviews, industry articles, and related blogs about participating products or brands. Unlike other compliance solutions, the G-Verify platform also acts as a digital wallet that tracks purchases and rewards points, allowing consumers to redeem exclusive gifts and offers.

“The legal cannabis retail environment is still challenging space for consumers, brands, and dispensaries to navigate,” said Aaron LoCascio, Co-Founder and CEO of Greenlane. “The illicit market is actively competing with legal companies for customers, which is a serious threat to consumer safety. G-Verify’s partnership with Lucid Green delivers a vital platform that allows cannabis enthusiasts to buy and sell consumption products with peace of mind.”

About Greenlane Holdings, Inc.
Greenlane (NASDAQ: GNLN) is the leading global platform for the development and distribution of premium cannabis accessories and lifestyle products. The company operates as a powerful house of brands, third-party brand accelerator, and omni-channel distribution platform. Greenlane serves the global markets with an expansive customer base of more than 11,000 retail locations, including licensed cannabis dispensaries, smoke shops, and specialty retailers. Greenlane’s world-class team provides services including product development, go-to-market strategy, sales and marketing support, customer service, direct-to-consumer fulfillment, supply chain management, and distribution. As a pioneer in the cannabis space, Greenlane is the partner of choice for many of the industry’s leading brands, including PAX Labs, Storz & Bickel (Canopy-owned), Cookies, Grenco Science, and DaVinci. Greenlane also proudly owns and operates a diverse brand portfolio including packaging innovator Pollen Gear™, the K.Haring Glass Collection by Higher Standards, Marley Natural™, and VIBES™ rolling papers. Higher Standards, Greenlane’s flagship brand, offers both a high-end product line and immersive retail experience with groundbreaking stores in both New York City’s Chelsea Market and Malibu, California. Greenlane also owns and operates both Vapor.com and VapoShop.com, two industry-leading, direct-to-consumer e-commerce platforms in North America and Europe respectively. For additional information, please visit: https://gnln.com/.

About Lucid Green Inc.
Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors, and retailers to provide the most accurate product information and improve their customers’ experience. Lucid Green's total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews, and track their experience – delivering a safe, predictable, and enjoyable experience.


Lucid Green Announces Partnership with Rove to Implement Intelligent Cannabis Authentication Technology

PR Newswire

NEW YORKMarch 10, 2020 /PRNewswire/ -- Lucid Green, the leading trust and transparency platform developed exclusively for the cannabis industry to offer instant access into product-specific information, today announced a brand partnership with Rove, a leading producer of vape technologies and premium cannabis oils. Through this relationship, Rove will implement Lucid Green's LUCID ID technology on all packaging, allowing consumers to easily verify product authenticity, earn rewards, view verified test results and receive guidance on product dosage and effects. The partnership empowers Rove consumers with the knowledge they need to have a safe, predictable and enjoyable experience.

Before implementing LUCID ID, Rove demonstrated its commitment to consumer safety through a self-implemented QR system beneath a peel-off sticker on all of its packaging, which could only be scanned once. LUCID ID will provide Rove with an evolved, scalable solution that will allow the brand to grow as it builds consumer trust and transparency.

"We are thrilled to support Rove in their expansion and consumer safety objectives," said Larry Levy, CEO of Lucid Green. "Our partnership with Rove sets the bar for forward-thinking brands that prioritize transparency and education."

Lucid Green's LUCID ID utilizes QR-codes that consumers can easily scan with a smartphone camera to access accurate and detailed product information, all in one platform. Users can earn rewards, view the actual testing certificates, product ingredients, as well as user reviews and experiences. Rove is implementing the LUCID ID on all of its packaging for all product lines across California and Nevada, in addition to future markets.

"Consumer safety is front-and-center for our operations, so it is extremely important for us to provide robust authentication that allows our brand to scale," said Paul Jacobson, President of Rove. "Lucid Green is the most advanced solution we have seen, and we are excited to partner with them."

About Lucid Green
Lucid Green was founded in 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green's revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors and retailers to provide the most accurate product information and improve their customers' experience. Lucid Green's total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews and track their experience – delivering a safe, predictable, and enjoyable experience. 

Lucid Green Partners With Nine Leading Cannabis Brands to Drive Trust and Transparency Through Technology at Hall of Flowers

Yahoo Finance

Papa & Barkley, Kikoko, and Ionic are among forward-thinking companies in cannabis to use innovative technology to provide safe, predictable and enjoyable cannabis experiences

LOS ANGELES, Sept. 10, 2019 /PRNewswire/ — Lucid Green, the first platform developed exclusively for the cannabis industry to offer instant access into product-specific information, will be exhibiting its market-forward technology at Sonoma County Fairgrounds’ Hall of Flowers on Sept. 18-19, 2019 at Booth C238. Offering a content-rich experience that verifies authenticity, provides product information, effects, and dosing tools in real-time, Lucid Green is setting the standard for trust and transparency amongst cannabis brands, consumers, retailers, and retail staff.

“Over the past few years, the cannabis market has grown exponentially, but standards determining safety and transparency within the industry are murky at best,” said Paul Botto, co-founder and president of Lucid Green. “At Lucid Green, we’re hoping to change that. Through our technology, we see an opportunity to drive transparency within the cannabis industry, protect the public from bootleg, counterfeit or potentially dangerous products, and ultimately empower both budtenders and consumers to make safe and informed consumption decisions.”

With a simple scan of an on-pack QR code or “LUCiD iD,” Lucid Green empowers brands, consumers, retailers, and retail staff with on-demand access to cannabis product information, including state-approved lab results, dosage guidelines, ingredients, effects, user reviews, and more. In addition to providing consumers peace of mind and confidence when selecting cannabis products, Lucid Green is also taking the leading role in challenging the status quo within the cannabis market – tackling fear, preventing health issues, and providing a source of trusted information. Brands benefit from marketing-relevant analytics, dispensaries stay up-to-date on current product knowledge, and consumers benefit from on-demand product information to help ensure safe, predictable and enjoyable cannabis experiences.

Ordinarily, each scan of a LUCiD iD earns consumers and budtenders BudTokens, which can be redeemed as currency at participating dispensaries. However, for the Hall of Flowers event, Lucid Green and nine of its attending brand partners are allowing attendees to simulate the experience of earning and redeeming BudTokens while at the trade show. Simply scan the on-pack LUCiD iD at the booths of Papa & Barkley, Kikoko, Ionic, Wana, Humboldt’s Finest, Bhang, Mary’s Medicinals, Gold Flora and Coda, then head over to the Lucid Green booth to redeem $5 in dollar coins.

A highly curated B2B cannabis trade show, Hall of Flowers brings together premium, licensed cannabis products and accessories in an effort to further elevate and advance the industry.

 

About Lucid Green
Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors, and retailers to provide the most accurate product information and improve their customers’ experience. Lucid Green’s total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews, and track their experience – all in one place. For more information, please visit www.lucidgreen.io


Lucid Green Names Jeremy Pace Senior Vice President Of Operations

Yahoo Finance

Former U.S. State Department officer to bring expertise in operational excellence to WeedTech innovator Lucid Green


NEW YORK, Aug. 15, 2019 /PRNewswire/ — Lucid Green, the leading trust and transparency platform in the cannabis industry, today announced Jeremy Pace as Senior Vice President of Operations. Pace joins Lucid Green with over 10 years in senior operations leadership; the last two in cannabis production and manufacturing.

Pace’s role at Lucid Green is focused on business operations, brand implementation, and establishing best practices across the entire organization. His responsibility also extends to cross-functional collaboration, and achievement of quality standards and revenue goals.

“Jeremy excels at creating robust and scalable operations and is an expert in executing operational goals in complex environments,” said Larry Levy, company Co-founder and CEO. “With Jeremy joining the Lucid Green team, we are poised to expand our operational capabilities and achieve broader business objectives both now and in the future.”

Jeremy’s diverse background includes senior leadership expertise in single and multi-site operations, and serving as a foreign service officer overseas for the US Department of State in Nepal, the Philippines and Iraq where his focus was managing and ensuring the efficiency of Embassy operations. Jeremy is a Lean Six Sigma Green Belt and has a BA in Mass Communication from Northwestern State University.

 

About Lucid Green
Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors, and retailers to provide the most accurate product information and improve their customers’ experience. Lucid Green’s total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews, and track their experience – all in one place. For more information, please visit www.lucidgreen.io


Lucid Green Appoints Marco Rullo Chief Marketing Officer

Yahoo Finance

WeedTech innovator taps seasoned growth leader to head marketing operations as company expands its information sharing platform.


NEW YORK, Aug. 13, 2019 /PRNewswire/ — Lucid Green, the leading trust and transparency platform in the cannabis industry, today announced the appointment of Marco Rullo as Chief Marketing Officer. Rullo brings over a dozen years of senior executive experience, the past six in the cannabis industry.

“Brands no longer have to settle for consumers receiving off-book and ad-libbed details about their products and what their brand stands for. We’re allowing brands to update their product details or brand messaging as they see fit, and have these changes propagate instantly throughout the entire retail channel,” says Larry Levy, Co-Founder and CEO, Lucid Green Inc.

In this new role, Rullo will oversee the management of the Lucid Green brand, including insights, creative development, social accountability, media, and communications. Rullo will also be responsible for the creation and development of Lucid Green’s Los Angeles office.

“Marco’s experience provides an unparalleled understanding into the challenges inherent to the cannabis industry,” said Larry Levy, company Co-founder and CEO. “Our platform bridges the information gap between brands, retailers, and consumers and we are relying on Marco to link the innovations of Lucid Green’s product team to our customer-focused operations.”

Prior to joining Lucid Green, he acted as VP of Brand Strategy for Origin House, building the California Brands division and overseeing a portfolio of owned and licensed brands. Rullo has also served as Executive Director of Bhang Corporation’s California vape division, and has an MBA in Behavioral Economics from Bocconi University’s SDA School of Management.

 

About Lucid Green
Lucid Green was founded in early 2018 by data veterans Paul Botto and Larry Levy with a singular mission of building a standard for trust and transparency in the cannabis ecosystem. Lucid Green’s revolutionary information platform provides brands a channel to connect directly with both consumers and retail staff; enabling brands, distributors, and retailers to provide the most accurate product information and improve their customers’ experience. Lucid Green’s total transparency platform allows consumers to verify product authenticity, understand effects and usage recommendations, view test results, scan reviews, and track their experience – all in one place. For more information, please visit www.lucidgreen.io


Lucid Green launches ‘The Single Source Of The Truth For Cannabis Products’

PRNewswire

Driving standardized product information into the cannabis market, making it safer for consumers and significantly optimizing operations for brands and retailers alike


NEW YORK, June 6, 2019 /PRNewswire/ — Lucid Green Inc., is the leading Cannabis trust and transparency platform that delivers vital product usage, safety and feedback information to consumers. Today Lucid Green launches the first Cannabis digital platform for products that centralizes a Brands product assets into one place, which can then be distributed “in real time” to all partners. Brands can now control the consistency of their product messaging and imagery. Lucid Green is making it easier for partners to spread the love, ensuring that all product details and descriptions across all channels contain the same unified messaging: from retailers for on-line menus and inventory control, to journalists and labs for product shots and descriptions.

“Brands no longer have to settle for consumers receiving off-book and ad-libbed details about their products and what their brand stands for. We’re allowing brands to update their product details or brand messaging as they see fit, and have these changes propagate instantly throughout the entire retail channel,” says Larry Levy, Co-Founder and CEO, Lucid Green Inc.

Josh Riggs, Starbuds COO, added: “Lucid Green is well positioned to solve one of the cannabis industry’s biggest challenges with its Single Source of Truth project. As an international retailer, Starbuds has seen first hand the problems that stem from a lack of consistent and reliable product data. Even something that seems very simple, like standardized naming conventions has been elusive. As the cannabis industry moves forward, having a Single Source of Truth when it comes to data is going to be a game changer. This platform is going to streamline seed-to-sale tracking, inventory management, as well as the consumer experience. Starbuds is excited to work closely with Lucid Green on this initiative.”

Lucid Green’s unique item level tagging combined with integration into leading POS vendors like Flowhub, Greenbits, Cova and others, saves retailers countless hours in the arduous inventory check-in process, driving hard dollar savings to the bottom line. In addition, brands can now use the Lucid Green platform internally to control all their digital assets in one place, where their entire team can collaborate on product details, brand messaging, and supporting media.

 

About Lucid Green
Lucid Green was founded in early 2018 by data veterans, Paul Botto and Larry Levy to create a standard that drives trust, transparency and guidance in the cannabis retail environment. Lucid Green is a revolutionary data platform that gives brands a direct-to-consumer/budtender communication channel while incentivizing brands and their suppliers to provide accurate and timely product information. Lucid Green’s complete transparency gives consumers full disclosure into all aspects of the product’s quality and authenticity, testing results, professional and peer reviews, along with usage recommendations and dosage tracking; all in one place.