Driving Trust & Transparency in Cannabis
Lucid Green is clearing the smoke from the cannabis industry by building a blockchain-based Internet of Things (IoT) platform to increase trust and transparency for consumers and brands.
About Lucid Green
Enabling the cannabis industry to communicate
trust & transparency through a direct connection with the consumer.
How It Works
Lucid Green provides unfettered access to all of the information people need
to be a responsible cannabis consumer while solving critical industry challenges.
Dispensaries drive awareness and adoption of BUD token rewards and, in turn, increase loyalty for their stores by educating their clients, growing their volume of cashless transactions, and facilitating Buy Online, Pick up In-Store orders.
Dispensaries enjoy better-trained budtenders for free, better-educated consumers for free, and a loyalty program funded by their brand partners. The dispensary dashboard includes real-time budtender brand training analytics and loyalty token redemption activity. Customer satisfaction goes way up, training, support, and customer retention costs go way down – all for no direct cost to the dispensary.
Consumers & Budtenders
Consumers and Budtenders simply point their phone’s camera at the Lucid Green icon and are taken to a comprehensive product page to learn:
- What will it do to me? (potency, dosage)
- What are people saying? (editorial and user reviews)
- What is in it? (batch-level, lab-direct test results)
This includes product reviews, strain, and product expected effects, suggested usage and much more. After each scan, consumers and budtenders are rewarded with BUD tokens to use for in-store credit at participating dispensaries.
Brands & Growers
Brands and growers gain the ability to use Lucid Green’s QR-codes on their product packaging, facilitate direct-to-budtender training, and can engage in direct-to-consumer marketing while increasing accountability and transparency for their product.
Thanks to the unique capabilities of the Lucid Green iconography and digital pairing, Brands get unprecedented, on-pack, scalable budtender training, direct-to-consumer communication, a built-in dispensary loyalty program, and a host of analytics not available on any other platform. They will be all set to take advantage of an ever-expanding supply chain and IOT feature set driven by that same Lucid Green icon tracking.
Labs & Content Providers
Test Labs and other content providers can view the distribution of their content and generate click-throughs from within the Platform. This means users are able to drill down to the batch level for products and view editorial content, and user reviews.
Lucid Green Tech Stack
Lucid Green’s technology is powered by
four distinct layers of best-of-breed technology.
Co-Founder and CEO
Co-founder & President
SVP of Operations
Board of Advisors
CEO Kalyx Properties Inc.
Executive Director Ernst and Young
Managing Director Mingleridge LLC
Former Pres. & CMO, Diageo NA