Brass Knuckles: A Legacy Reborn - Exciting Relaunch in New York Cannabis Market in Partnership with Lucid Green

NEW YORK, April 9, 2024  - “ Brass Knuckles announces its return with a renewed commitment to empowerment and innovation in the cannabis industry starting April of 2024. With a legacy spanning almost a decade, Brass Knuckles has solidified its position as a pioneer and innovator, embodying strength, resilience, and progress. "At Brass Knuckles, we don't just sell cannabis products; we empower a community. For nearly a decade, our brand has been synonymous with strength, resilience, and progress. We've faced challenges along the way, and through perseverance and determination, we've emerged stronger than ever," says Founder, Mike Healy.

Brass Knuckles

In an exciting development, Brass Knuckles partners with Lucid Green, the SPI (Smart Product Identifier) platform, to deliver consumer trust, transparency and safety in the cannabis industry. Each Brass Knuckles product will now come with a unique LucidID, allowing consumers to easily authenticate their purchases, learn about safe consumption practices, and access a wealth of product information with a simple scan using their smartphone. This initiative underscores mutual commitment to excellence, transparency, and consumer empowerment.

Larry Levy, CEO of Lucid Green, adds, "Our partnership with Brass Knuckles reflects our continued support in the New York cannabis industry, offering unparalleled transparency and connection between consumers and the products they choose to consume. Every consumer who purchases a product from a legal dispensary in NY deserves to have a safe, consistent and enjoyable experience! We, as an industry, need to continue to deliver on this unwritten commitment and are delighted to have Brass Knuckles join the cause. "

Brass Knuckles is more than just a brand; it's a symbol of empowerment and innovation in the cannabis space.

What Sets Brass Knuckles Apart:

  • Legacy Brand: With a legacy spanning nearly a decade, Brass Knuckles has established itself as a pioneer and innovator in the cannabis industry.

  • Uncompromising Quality: Brass Knuckles is committed to delivering only the highest quality of products; ensuring every gram is pure and every experience is exceptional.

  • Innovative Offerings: From its iconic genetics and cutting-edge vape hardware, Brass Knuckles continues to push the boundaries of innovation, setting new standards for excellence in cannabis consumption.

  • Consumer Empowerment: Through the integration of LucidIDs, Brass Knuckles empowers consumers with the tools to verify product authenticity, learn about safe consumption, and engage in rewarding experiences.

Welcome to Brass Knuckles. We hit harder, we go bigger, and we're here to stay. “

Learn more about Lucid Green by reading through our website. To request a platform demo, just follow the link.

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