Don’t miss the CEO of Lucid Green, Larry Levy, on Thinking Outside the Bud’s latest podcast talk about the importance of operational excellence to help cannabis companies and how technology and data can be used to help customers navigate products better, especially in a growing industry.

Lucid Green provides brands, retailers, and distributors with a complete touchless inventory management solution that increases supply chain efficiencies and cost-savings, plus connects brands directly with consumers. The company’s signature LucidIDs utilize QR codes to make the cannabis supply chain more efficient by allowing for true truck-to-shelf inventory intake, reducing manual labor and human errors, and virtually eliminating data cleanliness issues.

Lucid Green’s “LucidID” is a QR code that helps track products through various stages, from the cultivator to retailer, and can be embedded in a company’s label design. Apart from making supply management easier, the code also helps consumers by providing them with product information and increases business through loyalty programs, said Jake Haworth, SVP of Lucid Green operations.